AI that understands sport

We teach machines to watch the game.

Erlan Labs builds AI that follows a match the way a coach does. Our first product brings line calls and smash speed to badminton venues using fixed cameras in the gym. Our research is working towards a model that understands the whole game.

Bring it to your venue See the product
Court 1 · Replay
2 fixed cameras
Smash speed —
Illustration of a rally as Erlan sees it: fixed cameras track the shuttle in 3D, measure the smash and call the close ones.

Product For venues

Broadcast-grade line calls, without the broadcast budget.

Professional line-calling systems need specialist camera rigs and a technical crew. Erlan runs on a few fixed cameras installed in your gym, so every match on every court gets line calls and smash speeds, with nobody having to set anything up.

Line calls

Was it in?

Every landing is placed on the court in 3D and called IN or OUT, with a replay of the moment the shuttle touched down.

Smash speed

How hard was that?

The shuttle is tracked from the moment it leaves the racket, so every smash comes with its real speed.

  1. 01

    Install once

    Fixed cameras are mounted in the gym, covering each court. Players have nothing to carry or set up.

  2. 02

    Just play

    The system recognises when a rally starts and ends, and ignores shuttles from neighbouring courts.

  3. 03

    See every call

    Line calls and smash speeds for every rally, with replays of the close ones, ready when you step off court.

Research Where we're headed

An AI that understands sport.

Line calls and speeds are measurements. Our long-term goal is understanding. We are working towards a model that watches a match and knows what happened: who hit what, why a rally was won, and how a player's game is changing over time.

Badminton is where we start. The same approach carries over to any sport with a ball, a court and a set of rules.

Questions we want it to answer

  • Where am I losing most of my points?
  • Which rallies turned the second game?
  • What does my opponent do after a short serve?
  • Is my backhand clear getting deeper this season?
  • How do our doubles rotations break down under pressure?

Get in touch

Bring Erlan to your courts.

We are looking for venues, clubs and tournament organisers to pilot with. Leave your email and we will get in touch, or write to us at hello@erlanlabs.com.